Dodge Power Dollars Return, Revving Up the Savings

February 14th, 2024 by

University Dodge - 2023 Dodge Lineup Power Dollars

Amidst the steady rise in new car prices, there’s a glimmer of hope for buyers as traditional discounts make a comeback. One such enticing offer is Dodge Power Dollars, which rewards buyers with $10 for each horsepower their new car generates. However, there’s a catch this time around—the promotion excludes the most potent versions of Dodge vehicles and is limited to 2023 Challenger, Charger, and Durango models.

Dodge reintroduces Power Dollars—a promotion last seen in the pre-pandemic era of 2019. However, unlike its predecessor, this iteration excludes Hellcat models. Nonetheless, this President’s Day offer signifies a return to more traditional incentives, offering a welcomed respite from the prevailing trend of soaring prices.

In our post-pandemic landscape, opportunities for discounts and deals like these are rare, making them worthy of careful consideration, despite the fact that all the models included are older designs. If you’re in the market for a full-sized sedan, muscle car, or three-row SUV, these offers merit closer examination. Additionally, the enduring popularity of these older designs ensures that buyers will have little difficulty locating experienced repair shops or readily available parts for these enduring American automotive stalwarts.

2023 Dodge Charger

Muscle cars aren’t just vehicles– they’re roaring statements of power meant to command attention between streetlights. Among them, the Dodge Charger has maintained its dominance, having roamed the streets for over a decade in its current iteration. At its core, the Charger embodies versatility and performance. Standard with a 292-horsepower V-6 engine and rear-wheel drive, it exudes a quiet confidence, akin to a calm older dog. Yet, for those craving more excitement, the Charger offers a range of options to satisfy their appetite. Stepping up to the R/T trim unleashes the Charger’s true potential, boasting a formidable 370-horsepower 5.7-liter V-8 engine that promises both bark and bite on the road. With such power under the hood, the Charger proves that age is just a number when it comes to dominating the streets.

2023 Dodge Challenger

In contrast to its competitors’ emphasis on sharp handling, the 2023 Dodge Challenger maintains its nostalgic allure, prioritizing a package tailored for old-school pony-car enthusiasts and straight-line speed aficionados. Standardizing a V-6 engine across its non-SRT Challenger lineup, Dodge remains true to the classic muscle car experience.

2023 Dodge Durango

The Dodge Durango effortlessly caters to the diverse needs of a growing family, embodying a robustness reminiscent of the golden era of big V8 muscle cars. With the option of a 5.7-liter Hemi V-8—while a 3.6-liter V-6 comes standard—it boasts one of the most impressive towing capacities in its class. Coupled with its three rows of seating and abundant creature comforts, the Durango stands out as a formidable contender in its segment.

Want to join “The Brotherhood of Muscle?” Visit us at University Dodge and check out our Dodge inventory. Put the pedal to the metal — responsibly — and take out a Charger or Challenger for a test drive. Follow us on University Dodge social media to stay up to date with the latest Dodge news and promotions. 

Photo Source/Copyright: Stellantis



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