Ram Truck Expands Ram 1500 Lineup, Adds Lunar Edition

Ram Truck expanded its 2023 Ram 1500 Rebel and Ram 1500 TRX light-duty lineups with the addition of Lunar Editions. Both pickups now offer a Lunar Edition package, complete with a Ceramic Gray exterior shade, as well as other exterior and interior appointments which enhance the models. The 2023 Ram 1500 TRX Lunar Edition further enhances the lineup with the addition of exclusive, limited-run color offerings, as well as the segment’s benchmark 6.2-liter supercharged HEMI engine beneath the hood. The 2023 Ram 1500 Rebel Lunar Edition offers buyers an accessible way to get into an exclusive Ram Truck without breaking the bank. Both the Ram 1500 Rebel and Ram 1500 TRX Lunar Editions will be available in limited quantities this spring (2023).

“Our passionate customers tell us their Ram trucks are an extension of their personality that allows them to stand out from the crowd. The Ram 1500 Rebel and TRX Lunar editions are great-looking trucks with easy-to-use features that do just that. We continue to listen to and deliver for them by offering the best combination of unique exterior and interior appointments and content for even greater personalization,” said Mike Koval Jr., Ram brand CEO – Stellantis. 

Ram 1500 Rebel Lunar Edition

Off-road performance truck enthusiasts will be happy to discover the 2023 Ram 1500 Rebel Lunar Edition features a unique exterior design that allows for even greater personalization. The Ram 1500 Rebel Lunar Edition is available with Ram’s standard Rebel Level 2 equipment, as well as a 5.7-liter HEMI eTorque V8 engine. Additionally, the Lunar Edition of the Ram 1500 Rebel includes a 12-inch Uconnect 5 touchscreen, Off-road Pages, heated front seats, sideview mirrors, a heated steering wheel, and an 8-way power adjustable driver’s seat. Besides the exclusive Ceramic Gray paint, buyers also get Rebel graphics on the hood and bed, a black bumper and grille, black badging, and 18-inch gloss black wheels.
The Ram 1500 Rebel Lunar Edition has a starting MSRP of $70,310 (plus destination fee).

Ram 1500 TRX Lunar Edition

If the 2023 Ram 1500 Rebel won’t do in terms of performance, the 2023 Ram Rebel 1500 TRX is surely the pickup that gets the job done. Performance truck buyers have plenty of options to choose from when it comes to personalization and performance thanks the Ram 1500 TRX Lunar Edition. Featuring a unique combination of advanced technology, performance prowess, menacing exterior appearance, and much more straight from the factory, the Lunar Edition of the Ram 1500 TRX enhances an already loaded pickup. Buyers can expect the TRX Level 2 Equipment Group, complete with the Ceramic Gray exterior, TRX hood and bed graphics, a dual-pane panoramic sunroof, a spray-in bedliner, an LED cab-mounted brake light, cargo tie-downs, a bed step, and 18-inch Beadlock-capable wheels. 

On the inside, the TRX Lunar Edition comes with Surf Blue accent stitching, carbon-fiber accents, an embroidered “TRX” seat back logo, a Head-up Display, a unique center console badge, and a leather and carbon-fiber-flat-bottom steering wheel. Advanced safety tech includes Adaptive Cruise Control, Lane Keep Assist, and Pedestrian Emergency Braking. Beneath the hood of the 2023 Ram 1500 TRX Lunar Edition lies the tried-and-true high-performance 6.2-liter supercharged HEMI V8 engine that’s rated at a whopping 702 horsepower and 650 lb-ft of torque. The Ram 1500 TRX Lunar Edition has a starting MSRP of $106,445 (plus destination fee).

Visit us at University Dodge and check out the 2023 Ram 1500 TRX. If you’re looking for something more akin to a work truck, check out the Ram 1500 Classic or the revamped Ram 1500 — both models are more than capable of getting the job done. Follow University Dodge on social media and stay up to date with the latest offers and news. 

Photo Source/Copyright: Stellantis